Category: Blogs
Social Experts Share Best Practices for Live-streaming Success

Social Experts Share Best Practices for Live-streaming Success

Surprising no one, 2017 is poised to be the year of live-streaming. A 2016 report from Brandive indicated that 44% of brands are using live-streaming, and further 20% plan to ...

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Snapchat Lens Games Could be a New Marketing Option 

Snapchat Lens Games Could be a New Marketing Option 

While Facebook continues to duplicate & re-purpose Snapchat’s core features in order to limit the success of the yellow ghost, Snapchat itself is working  on new innovations ...

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Periscope Announces New Groups Update, Broadens Access to Periscope Producer

Periscope Announces New Groups Update, Broadens Access to Periscope Producer

Twitter-owned live-streaming app Periscope has presented some changes to groups on the platform, providing additional functionality which may have gains for brand usage. The ...

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How Brands can Tap Into the Internet of Things to Maximize Opportunities

How Brands can Tap Into the Internet of Things to Maximize Opportunities

Most marketers are aware of the Internet of Things (IoT) and know that it is important, but many do not fully understand IoT - how it works, its impact on consumers and how its ...

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